Student Experience | Why I’m Taking User Experience Design | Emily Soo

By Emily Soo June 20, 2016

Hi, I’m Emily.

I am a curious, multi faceted designer based in Toronto. I graduated from OCAD University with a B.Des, majoring in Graphic Design and minoring in Photography. My aim is to create work that evokes; whether it’s a catalyst for conversation or stirring up emotions. My work is often illustrative and playful, creating an engaging narrative. I am always seeking experimentation, exploration and collaboration.

What course are you enrolled in for this cohort?

I am enrolled in the User Experience Design course at BrainStation in Toronto.

How did you hear about the program?

I have seen Brainstation advertised in multiple social media platforms. I also have had peers take courses, and be employed at BrainStation as educators.

What made you decide to take the course?

Primarily a print designer, I want to expand my toolkit and enter the digital realm. Print design can sometimes be limiting and too static. I feel that digital transcends print, and allows your ideas to reach their full potential with a completely different approach, as it’s ever changing, responsive and instantaneous. User experience in the digital realm really caught my eye as it fuses together many facets of design that creates for a holistic experience; through speaking with your users directly, ideating, prototyping, iterating and testing. I enjoy the strategies that make up this field with the core idea being a human centered approach.

What are you most excited to learn?

I am excited in learning practical strategies, and technical skills that allow me to think in the digital platform. I am also interested in collaborating with eclectic individuals with a range backgrounds to better develop my ideas.

How do you plan on applying your newfound skills, personally and/or professionally?

Professionally I would teach my peers on new learned strategies that may be of relevance to a project at work. Personally I would develop my own passionate projects, whether solo or collaborating with like minded peers. I would also carry this newly found approach in my everyday routine; seeing through a different set of lens.

If you had to pick a favourite tech company doing awesome things – who would it be and why?

Airbnb would be my favourite, as there core philosophy is creating a community and conversation worldwide through sharing and exchanging different ideas and cultures through the most intimate form, ones home.

Favourite spot to spend an afternoon in the city?

Any quiet park in the city with a bench, green grass and sunshine is all I need!

What entrepreneur or thought-leader inspires you most and why?

I don’t have a particular thought leader that pops up in my head, however I find a little bit of inspiration in my daily life routine through friends and peers that push me to be more critical and inspire me with the exchange of ideas and perspectives.

Describe your current hobbies and interests – do you see your course lending to these?

I enjoy learning hands-on ways in making, whether it be ceramics, drawing and painting. I don’t know if I can directly apply the course material to this but maybe I will surprise myself!

What will you be accomplishing in 10 weeks? or What will you be capable of in 10 weeks?

In 10 weeks I hope to see my idea materialize into a product that one can use. I definitely see myself speaking with my peers,  gaining a lot of insight and prototyping through trial and error. As it’s only the first week, it’s too early to say what I will be capable of accomplishing. Once I start “doing” I will have a better idea.

Emily is taking User Experience Design at BrainStation in Toronto.

Emily is taking User Experience Design at BrainStation in Toronto.

460 King Street West