Get to know Tara Codrington, a Content Strategy & UX Enthusiast who got exposed to UX and content strategy while living abroad in Germany. Today, she’s keen to get some hands-on training to take her UX Design skills to the next level, and has enrolled in our part-time UX Design course in Vancouver.
What is your education and career background? Your current role?
I have a BA in English Literature, minor in Publishing and a Diploma of Technology for Broadcast Television. I worked in post production for a few years, working on various TV shows and documentaries. I got burnt out and decided to take a break and move (for love!) to Germany. There is where I found UX and content strategy. In between odd jobs, friends in the industry sent me work doing content inventories and content writing so I could make some money while abroad. It was real entry level stuff but, between that and reading all I could about it, I was hooked. From then, I took on small freelance work and eventually found myself working on the web team for city government. My team and I perform content audits and develop and implement content strategies across departments. We work with the city’s UX team to do user research and testing when presenting our recommendations for their content.
What course are you enrolled in for this cohort and what made you decide to take it?
I’m enrolled for the part-time UX Design course. I’ve always been fascinated with design but never thought about a career in it. I put it in the category of ‘Cool Things Other People Do (and Secretly Envy)’. It became a reality when, through work from friends, that I realized that I was not only doing it but that it was something I could very well have a career in, should I choose that path. Although I learn a lot at my job and the internet has been terrific for learning resources, I yearn for the dedicated, in-person time that I need to take myself to the next level.
How did you hear about the program?
I did the ol’ Google search and read review after review before signing up for a workshop to check out the space and the teaching style. I attended the Google Analytics Workshop and was impressed with the amount that was taught in one day, the encouragement we were given to ask questions, and that our instructor was open to us contacting her after the workshop with any questions we might have when implementing her teachings in real life. I also dropped by the Demo Day for the full-time UX Design program and after speaking to the Alumni was sure that this would be a good fit for me and for what I want to accomplish.
What are you most excited to learn?
I’m excited to learn to how to further my skills in running efficient and effective user research and testing to help us better narrow down the problem we think we have the solution for. I’m also looking forward to delving deep into the principles of design and batting around the ‘every problem is a design problem’ theory with my fellow students.
If you had to pick a favourite tech company doing awesome things – who would it be and why?
Clue is a company that developed an app for monitoring female health that I highly admire. They are strong advocates of reproductive health education and speak frankly and honestly when talking about it, promoting the hashtag #justsayperiod. I’ve been using the app since they launched and it’s been fascinating to follow how they’ve created a community that goes beyond the app with their Clue Ambassador program.
How do you plan on applying your newfound skills, personally and/or professionally?
At work, we already rely on user research and testing when we work with business units but there is always room for improvement in how we deliver and leverage our results. The skills I’ll learn will increase my confidence and improve my overall knowledge, helping me in whatever direction my career takes me.
Inspired? Take a look at our upcoming part-time UX Design course and see if it’s right for you.